Everyone knows I’m obsessed with goats. I follow dozens of goat-related Instagram accounts and am part of numerous goat groups on Facebook. So, I was a bit disappointed when I was turned down for an internship at a goat rescue due to lack of housing.
Shortly after arriving in Washington, I remembered the goat rescue I had reached out to over Instagram. I had already found an internship but instead wanted to inquire about volunteering at the rescue. Within a day, the social media coordinator was in touch with me and we set a date for me to come visit. She was also excited that I was interested in photographing the goats.
By reaching out to this goat rescue over social media, I was able to visit the rescue multiple times. My photographs of their goats have been featured on their social media page numerous times. During my visit, I was also introduced to their livestock veterinarian who in turn offered to let me ride along with him. From one contact, I gained another.
Don’t ever underestimate the power of social media. By maintaining a strong presence, you open yourself up to many networking opportunities. As a veterinarian, this presence can land you jobs or help build your clientele base. I found out about writing for the Merck Vet Student Stories through social media, and now I’m a contributor!
Remember; always use social media safely and responsibly. Make sure your content is appropriate for your target audience and try to keep your personal life separate. Use social media to follow other people in the field that you find inspiring. Use it to keep in touch with your classmates. The potential is limitless and you can harness it to be truly beneficial to your career.