We have all been faced with explaining the same concepts repeatedly to our clients. There are times when we may feel as if we are a broken record. There are even those who complain and grow bitter about educating clients. The fact remains that bad attitudes destroy lines of communication and client compliance.
Now that being said let’s get real for a moment. Imagine that you are taking your vehicle to the shop in order have work done. Also, imagine that you know next to nothing about how a vehicle works. All you know is that you need to have it running smoothly. You speak to the mechanic who is obviously growing frustrated by your questions and lack of knowledge. His or her body language indicates boredom. What you do not know is that he or she has explained this same concept eight times today. What you do know is that you no longer trust this person.
Is this how we are perceived by our clients?
We must remember that we are here to provide a voice for our treasured patients. To be the best we must view every client as respected individuals every time. We must welcome every question with warmth and enthusiasm. Becoming frustrated, even one time can negatively impact a pet’s life. Do not fall into the pattern of boredom; every conversation matters. And your body language and attitude will tell a client all he or she needs to know about you and your practice. Pets lives are counting on you — do not be the one to let them down.